🔧 Web Management
Keeping the lights on so you don't have to think about it.
Your monthly management fee covers everything that keeps your existing site running - hosting, security, updates, backups, and monitoring. Development work (new features, new pages, design changes) is separate and billed on top.
The short version
- Management = keeping what exists working
- Development = building something new
- Management is your monthly fee
- Development is billed hourly or via retainer
What management covers
Everything below is included in your monthly fee. No surprises, no add-ons.
🖥️ Hosting & Infrastructure
- Enterprise-grade hosting on managed infrastructure
- SSL certificate provisioning and renewal
- CDN (content delivery network) for fast global load times
- DNS management and domain configuration
- 99.9% uptime SLA
🔒 Security
- Server-level firewall and DDoS protection
- Automated security patches and updates
- Malware scanning and remediation
- Brute-force login protection
- Security incident response
💾 Backups & Recovery
- Daily automated backups (retained 30 days)
- One-click restore capability
- Pre-update snapshots before any changes
- Off-site backup storage
- Disaster recovery plan
📊 Monitoring & Maintenance
- 24/7 uptime monitoring with alerts
- Performance monitoring (load times, Core Web Vitals)
- CMS core and plugin/dependency updates
- Compatibility testing after updates
- Monthly health report
📋 Software & Licensing
- All CMS licensing fees included
- Premium plugin licenses (where applicable)
- Hosting platform subscription
- Monitoring and analytics tooling
- No surprise software bills
📞 Quarterly Strategy Call
- 30-minute check-in each quarter
- Performance review and recommendations
- Upcoming needs and roadmap discussion
- Analytics walkthrough
- Priority scheduling for any follow-up work
What management does not cover
Anything that changes the structure, design, or functionality of your site is development work - billed separately at our hourly rate or through a Flex Support retainer.
Development work examples
Design & Layout
- New page designs or templates
- Redesigning existing sections
- Adding new UI components
- Homepage or landing page refreshes
Features & Functionality
- New forms, calculators, or interactive tools
- Third-party integrations (CRM, email, analytics)
- Search functionality or filtering systems
- Member directories, event systems, portals
Content Structure
- New content types or taxonomies
- Navigation restructuring
- Adding new sections to the site
- Content migration from other platforms
Performance & SEO
- SEO strategy and implementation
- Performance optimization beyond baseline
- Accessibility audits and remediation
- Analytics and conversion tracking setup
The simple rule
If the site works the same after we're done, it was maintenance. If the site can do something new or looks different, it was development. Updating WordPress core is maintenance. Adding a new blog section is development. Renewing your SSL is maintenance. Integrating a new CRM is development.
Management pricing
Monthly fee depends on your platform. Billed monthly, included with every website build.
| Platform | Static / Brochure | WordPress | Headless CMS |
|---|---|---|---|
| Monthly fee | $75/mo | $150/mo | $200/mo |
| Hosting | Included | Included | Included |
| SSL | Included | Included | Included |
| Backups | Daily | Daily | Daily |
| Updates | As needed | Core, themes, plugins | Dependencies, CMS |
| Monitoring | Uptime | Uptime + performance | Uptime + performance |
| Strategy calls | Quarterly | Quarterly | Quarterly |
| Licensing | N/A | All included | All included |
Development work is billed at $150/hr, or $135/hr with a Flex Support retainer.
Frequently asked questions
What if I just need a small text change - is that development?
Content edits you make yourself in the CMS are always free - that's the whole point of having a CMS. If you need us to make a small text or image swap, we'll usually just do it. We're not going to bill you for changing a phone number. If it takes less than 5 minutes and doesn't change the structure, it's on us.
What happens if my site goes down?
We get alerted automatically. Our monitoring checks your site every 60 seconds. If something goes wrong, we're typically aware before you are. Hosting-level issues are resolved by the infrastructure provider (usually within minutes). If it's a code or configuration issue, we fix it as part of management - you don't get billed for fixing something that broke on its own.
Do I own my site if I leave?
Yes, completely. You own your domain, your content, your design, and your code. If you decide to move on, we'll export everything, hand over credentials, and help with the transition. No lock-in, no hostage situations.
What's included in the quarterly strategy call?
A 30-minute video call where we review site performance (uptime, speed, traffic trends), discuss anything that needs attention, and plan any upcoming work. It's your chance to ask questions, flag priorities, or just check in. If you don't need the call that quarter, we skip it - no pressure.
Can I handle updates myself?
You can make content updates through your CMS anytime - that's what it's there for. But we handle all technical updates (CMS core, plugins, dependencies, security patches) because those need testing before deployment. A bad plugin update can take a site down. We test in staging first, take a backup, then push live.
What if I need development work done?
Two options. For one-off projects (new page, new feature), we scope it and bill hourly at $150/hr. For ongoing work (regular updates, iterative improvements), a Flex Support retainer gives you a monthly block of hours at a reduced rate ($135/hr) with priority scheduling. Most clients start with hourly and move to Flex once they see the value.
Is the management fee required?
Yes, for sites we build and host. The fee covers real ongoing costs - server infrastructure, monitoring tools, licensing, backups, and our time to keep everything current. It's not a profit center - it's what it costs to run a professionally managed website. If you want to self-host, we can build the site and hand it over, but we won't be responsible for uptime, security, or updates.
What's the difference between this and WordPress Maintenance?
Web Management covers all platforms we build on - static sites, WordPress, and headless CMS. WordPress Maintenance is specifically for existing WordPress sites we didn't build but are taking over management of. Same idea, different starting point.
What if something breaks after an update?
That's on us. We test updates in staging before pushing live, but if something slips through, we roll back immediately from the pre-update backup and fix it. You're never billed for fixing something we broke. That's maintenance, not development.
Better together
This service works on its own - but it's most effective as part of a broader growth strategy. Compare packages, see projected ROI, and build a plan that fits your goals.
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