🛠️ WordPress Website Build
A website built to perform and easy to manage.
Custom-designed WordPress site built on the Etch theme - performance-first frontend, clean backend, and a component system that keeps your team in control after launch.
What's Included
Every build ships with a complete set of production-ready features.
Custom Design + Architecture
A professionally designed frontend tailored to your brand and business - unique layout, clear information architecture, and responsive across all devices.
Performance + Accessibility
Built with front-end best practices for fast load times, SEO-ready markup, and accessibility compliance baked into every component.
Component-Based Editor
Pre-styled content blocks with design guardrails - your team can create and update pages without touching code or worrying about breaking the layout.
Backend Editor Access
Simple text changes, page updates, and content edits are straightforward in the WordPress admin. No developer needed for day-to-day work.
Analytics + Conversion Tracking
Advanced Google Analytics integration configured around your unique CTAs and conversion goals - so you can measure what's actually working.
Privacy + Legal Compliance
Generated privacy pages and cookie consent configuration to assist in improving legal compliance and building visitor trust.
Custom Contact Forms
Quote request forms with contextual fields designed to capture serious leads - integrated into the component system for consistent design.
WordPress + Etch Theme
Open-source, portable, and built for long-term ownership. No proprietary builder lock-in - clean, semantic code with native Gutenberg blocks.
Included Calls + Support
Four structured calls keep you involved at every checkpoint, plus flex hours for anything that comes up.
Kick-Off Call
A 1-hour call reviewing all content together. We analyze content quality and confirm we have everything needed to develop the site.
Design-Check Call
A 1-hour call after an initial layout is designed. We review a rough prototype as a checkpoint to ensure alignment on creative direction.
Review + Revisions Call
A 1-hour call to present the completed site. We walk through every page together and address any fine-tuning or minor revisions before launch.
Training Call
A 1-hour virtual training call walking you through the backend - equipping you with the knowledge to make simple edits moving forward.
Up to 5 Hours of Additional Flex Support
Project needs evolve as work progresses - design preferences, content changes, or clarifying details in real time. These hours cover:
- Revisions on any subjective design preferences
- Support for content changes
- All calls and communications outside of the three included calls
- Additional training beyond the training call
- New requests - layout changes, additional features, or scope adjustments
Ongoing Website Management
Required maintenance that keeps your site secure, stable, and supported after launch.
What's covered
- Managed VPS hosting
- Security updates, routine backups, and maintenance
- Quarterly strategy calls
- All software licensing included
- Reminders with instructions for legal page updates as laws change
Additional support
- Decreased hourly rate for any a la carte development work
- Easy access to scheduling link for additional support (billed hourly)
- Priority response for active maintenance clients
FAQ
Quick answers to common questions.
Who owns the site?
You own the site, the content, and all associated data. WordPress is open-source and portable - you're never locked in.
Can I make edits myself after launch?
Yes. The component-based editor is designed so your team can update content, add pages, and manage the site without touching code.
Is the maintenance plan required?
Yes. Ongoing maintenance is required to keep hosting, security, backups, and software licensing covered.
What if I need more support after the 5 flex hours?
Additional work is billed at a decreased hourly rate for maintenance clients. You can schedule time as needed.
How long does a typical build take?
Most builds launch within 4-8 weeks depending on scope and content readiness. We can sometimes accommodate rush timelines.
Better together
This service works on its own - but it's most effective as part of a broader growth strategy. Compare packages, see projected ROI, and build a plan that fits your goals.
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